"The box was a universe, a poem, frozen on the boundaries of human experience."William Gibson
|
| |
Interactive Features
If you really want people to be attracted to your web site time after time,you need to add interactivity. This can be as simple or as complicated asyou want. It does not matter whether you are a beginner, an intermediatewebmaster or the most advanced web ...
Usability analysis
Ways to increase the Usability of the site. Websites are the most valuable in the world these days. Each year, companies and individuals spend millions of dollars. A good homepage can help you to attract more hits and this increase the revenues of the ...
Web Standards Part 1 : What are web standards?
There is a lot of talk about web standards within the web community but to business owners talk of web standards is like double-dutch. This article will give the low down on what these technologies are and how they relate to your web business.When we ...
|
|
|
| |
Copyright 2005 Jennifer McGroary
1) They don't have their own domain.
If you knew that you were going to the primo networking event of the year, would you bring business cards printed with your neighbors telephone number? Heck no!
So why would you waste your time and energy building a reputable web site design firm, under somebody else's domain? Somewhere down the road you'll eventually get your own URL, so start your business the way you want to finish it.
It costs just $8.95 to register your own domain with GoDaddy.com for a year. Reliable hosting service can be had for less than $20 a month.
I gleefully pay $18.95 a month for my service, and they include all sorts of neat perks. That's just 5 bucks a week, less than a dollar a day. If your biz isn't worth a $1 a day investment, then you should be looking for an alternative line of work.
2) They don't offer any indication of their price range.
Even if you don't want to give up the entire farm, always give your sites visitors some sort of indication of what your prices are like. This way if your design skills match what they're looking for, they have an idea on whether they can afford your services or not.
The best way to do this, is to simply give a price range on your 'Request a Quote' page. Here's a brief blurb that you can use:
"Each web site we design has unique elements specific for that particular company. Therefore we do not have set prices. However, just to give you some indication, our rates for complete site design basically range from $250-$10,000, depending on the complexity of the job.
If you'd like a precise quote for your Web site, please fill out the following form."
3) They use cool techie terms to motivate the prospect.
Let's say I'm relatively new to the Net, and I'm looking for a decent site designer. Somehow I stumble across your little home on the web. Your site looks good and it loads fast.
Then I and click on the link that describes your services and you have something like this:
"We use Java, Javascript, CGI-BIN and Perl programming, Cold Fusion, and DHTML to build your site."
Duh! I can barely figure out how to configure my e-mail filtering program, and now you're giving me a cold rundown of your technical capabilities. Assuming I'm not a technophobe, you're still bombarding me with too much techno-babble!
A better way to handle this situation is to tell me 'why' I'll need all this razmatazz that you're offering. Give me benefits on why Java is a good thing for my site, and not in my coffee cup. Tell me 'how' DHTML is going to make my life easier. Make believe I'm a client who has more than enough money to spend, but needs a little hand holding to understand all the technical terms.
About the Author
Article by Jennifer McGroary The ideas in this article are based on the e-book, "The Web Hosts and Designer's Marketing Guide." If you'd like to gain IMMEDIATE access to 100+ strategies and tactics for promoting your web site design or hosting business, get your copy today. http://www.WebBizInfo.com REMEMBER, successful marketing is the main ingredient in most profitable web service businesses.
|
|
|
|
|
|
 |
Readers share funny travel photosmsnbc.comJavaScript is required to view our full story experience. Please enable JavaScript in your browser preferences. Do you have visual proof of funny typos, ... |
|
